The JAM story
Video title: JAM - About Us Video
Description: A short video of co-founders, Emma and Molly (in February 2019) speaking about why they created JAM.
We are JAM.
JAM is an inclusive clothing label inspired by two young Aussies, Jack and Maddie.
JAM was created with young people with disability in mind, however is great because anyone can wear it. Our aim is for all people to be able to get dressed more easily, whilst still looking and feeling funky.
Created by us, Emma and Molly! We are two young Occupational Therapists who saw a serious need in the Australian market for on trend, inclusive clothing and wanted to ensure that young people with disability have access to fashion that hasn't been compromised by functionality.
The fashion industry within Australia is targeted to the mainstream population, excluding the 1 in 5 people in the country that have a disability - we want to change this statistic!
This is just the beginning, and we can't wait to see the Australian fashion industry become more #inclusive.